INFLUENCER MARKETING THAT MAXIMIZES REACH AND IMPACT

RhythmInfluence by RhythmOne harnesses custom content by Influencers, branded assets, and media extensions that engage consumers at the micro-level — and to scale to maximize your brand’s reach and impact.

RhythmInfluence

RHYTHMINFLUENCE DELIVERS

$12.21

EARNED MEDIA VALUE


An ROI of 12x for Every
$1.00 of Campaign Spend*

8.2%

ENGAGEMENT RATE


Measurable Consumer Actions
with Branded Content*

74.2%

CPE DECREASE, YOY


Driving Cost-Per-Engagement
down for Advertisers (vs. 2016)*

*2017 averages (RhythmOne Full-Year 2017 Influencer Marketing Benchmarks Report)

 

THE LEADER IN INFLUENCER MARKETING

RhythmInfluence by RhythmOne is the only influencer marketing solution that amplifies content distribution through an industry-leading unified programmatic marketplace. With RhythmInfluence, brands are empowered to seed your content and engage targeted, quality audiences at scale — helping to push consumers through all stages of the sales cycle and drive ROI.

DEEP EXPERIENCE

Our team has forged the path in influencer marketing since 2010.

PROVEN SUCCESS

Hundreds of brands from dozens of advertiser verticals partner with us.

FULL-CYCLE CONTENT MARKETING

Your program will start with influencer content and end with optimization to hit your campaign goals.

COMPLETE TRANSPARENCY

You’ll know exactly which influencers are working your campaign and promoting your content.

HOLISTIC MANAGED SERVICE

Our team works with you for influencer discovery, content strategy, custom content creation, and more.

LEADING WITH BRAND SAFETY

Our 35-point audit helps ensure protection against suspicious traffic to ultimately produce results for our clients.

PROPRIETARY ANALYTICS

Your programs can be tied to real consumer actions — extending the reach influencer marketing.

ADVANCED DISTRIBUTION TACTICS

We can run complementary social and display campaigns that tap influencers’ audiences.



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PARTNER HUB POWERED MANAGED SERVICE

RhythmInfluence by RhythmOne leverages best in class partners and combines their technology with our strategic expertise to deliver results.

 

Connect

RhythmInfluence offers one of the most effective solutions to engage with consumers within a trusted environment. No limits here — we provide influencers across the entire spectrum, from Hollywood celebrities to local mural artists. All influencers are approved by our clients prior to launching a campaign.

Our influencers all set the bar for:
Accelerated growth · Social Power · Viral Distribution · Consumer Engagement · Content Expertise · Aesthetic Appeal · Community Leadership

Create

Whether it’s told through a blog post, video, photo, or any combination of these, the RhythmInfluence team works with influencers to ensure your brand’s story is brought to life with engaging, custom content delivered to the right audience — amplified through the channels that will make the greatest impact. And, unlike other providers, you’re a collaborator and approver of all the content created — making sure it speaks to your brand, your voice, and ultimately, that it resonates with your target audience.

PROPRIETARY ANALYTICS TOOLS AND
MEASUREMENT FOR SUCCESS

RhythmInfluence by RhythmOne’s access to a broad and deep pool of influencers allows us to connect with engaged communities at scale. Our proprietary analytics tools — Sharing Analytics and Smart Links — uniquely capture actionable data that demonstrates what content drives user engagement in subsequent environments and what encourages users to share with their family and friends. What’s more, our social distribution expertise, coupled with RhythmOne’s unified programmatic marketplace, allows us to leverage this data and insights in social and programmatic environments to effectively advance prospects from awareness to action.

Our measurement tools and partners help us focus on driving ROI for influencer marketing:

CAMPAIGN

  • Engagements
  • Reach
  • Video Views
  • 30+ Other Data Points

BRAND

  • Brand Lift
  • Brand & Campaign Sentiment
  • Ad Recall
  • Social Lift

SALES

  • Sales Lift
  • Purchase Intent
  • Purchase Consideration
  • In-Store Attribution

AUDIENCE

  • Audience Demographics
  • Audience Behaviors
  • Brand Affinity
  • 100+ Other Data Points

AMPLIFY YOUR BRANDED CONTENT

No matter what kind of custom branded content an influencer has created on behalf of your brand, it should be distributed across all digital channels in order to truly amplify the message and connect with as many consumers as possible. In addition to distribution through social channels, which is part of most influencer marketing programs, RhythmInfluence goes a step further and amplifies reach and impact of branded content by seeding it programmatically through our brand-safe unified programmatic platform.

Flow Diagram

PAID SOCIAL AMPLIFICATION

The campaign does not need to end when an influencer posts branded content.

With Paid Social Amplification from RhythmInfluence, we run paid promotions on behalf of our advertisers — similar to whitelisting — of branded content via the social handles of our influencers. This allows for advanced targeting of your message, the addition of specific calls to action, and extended reach from our influencers’ followers vs. those who follow your brand’s handle(s). Our combination of platform and manual optimizations across platforms and influencers drives performance for advertisers.

 

Want To Learn More?

Discover how you can achieve higher ROI and better engagement with RhythmOne.

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