As the most effective platform to reach consumers, mobile provides great opportunities to advertisers and brands. RhythmOne’s first half of 2015 (1H 2015) Mobile Advertising Benchmarks Report offers both top-level and in-depth analyses of the mobile advertising programs we ran during the six-month period of January–June 2015. Featuring key insights into the performance of various mobile ad formats and video ad lengths, our Benchmarks Report delves into KPIs such as engagement rates, interaction rates, and video completion rates. Additionally, the report details mobile campaign best practices that may help to maximize consumer engagement and video views.
Grab your copy of our first half of 2015 (1H 2015) Mobile Advertising Benchmarks Report below. And also check out our Mobile webinar here.