A HTML5 Rich Media ad that starts as a custom built teaser ad, that either launches automatically or through user-initiation, to a full page takeover. Once users opt to close the full page takeover, the unit resolves back to the custom teaser ad as a leave behind that remains in-view as consumers scroll up and down the page.
Total Interactions, Interaction Rate, VAST Video Metrics, Social Sharing, Clicks, Impressions
Uses HTML5 animation to promote Mott's juices and the Pets feature film
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