Insights

Programmatic Insights Report - Spotlight on Quality (Q4 2017)

Q4 2017 Report Now Includes Global Data with Breakouts for North America (US/Canada), UK, and Europe
Digital advertising fraud has been popping up in headlines of late. While experts differ on the size of the problem and its impact, they agree that eliminating fraudulent and suspicious traffic is a multibillion-dollar issue. In this report, which is now updated with Q4 2017 data, we detail the amount of ad opportunities blocked using proprietary and third-party means by device, ad type, and size. Download the report now to get ahead of the latest trends, gain valuable insights to put you on the front lines of combatting invalid traffic, and learn about opportunities to enhance quality in the advertising ecosystem.

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