Analytics for Publishers is an enterprise analytics suite that allows you to capture, analyze and activate user behavior and intent signals on your digital properties.
Our complete solution provides insight into the full user experience of your owned media channels and a robust and easy-to-navigate portal that allows you to access the data you need about your app/website's usage.
Gain valuable information on what your users are doing with the content they are sharing, what their preferred methods of sharing are, and the devices that they share most often with. Our Sharing Analytics tools reveal how users are behaving across your website and social channels.
Our Link Management tools allow you to shorten and brand your links, and customize the path users take to your website or mobile app. Our solution ensures visitors arrive at content tailored to their geographic location, device type (desktop or mobile), and whether they already have your mobile app installed. Our Link Management tools provide comprehensive, actionable insights into audiences who click on your deep links and shortened links.
Our Cross-platform Analytics is a complete solution for understanding the full user experience of your owned media channels. Unlike other analytics and management tools, all of the data you collect can be activated immediately in cross-channel digital marketing campaigns — across both web and in-app advertising — to help you reach both new and existing users.
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